Bormioli Pharma, in collaboration with Desall, invites you to participate in the Bormioli Pharma Augmented Reality Experience – a pharma packaging call focused on user-centered multimedia content. Designers and innovators are encouraged to present inventive AR solutions associated with specific elements, such as QR codes or the packaging itself. These solutions should provide patients with multimedia content to assist in the administration of medications contained in vials and rigid bottles. Submissions are open until September 14, 2023.

Cash Award: €5000

Deadline for Submission: 14 September 2023 (1.59 pm UTC)

Participation: Free of charge and open to anyone 18 and above.

Visit: https://bit.ly/AR-Experience to submit your ideas now!